02.07.2025
Gift Guide by Zodiac Signs: Local Brands
You might know someone very well — and still freeze when it comes to picking a gift. The birthday person says, "I don’t even know what I want." And you scroll through dozens of websites, sinking deeper into indecision. At times like these, unconventional practices and a little bit of magic can help. And by that, we mean astrology.
We looked at each zodiac sign as an aesthetic and put together a selection of gifts you won’t find in the mass market.
Gifts for Fire Signs
Aries (March 21 – April 19)
Imagine someone who always has their passport ready, power bank charged, and an idea for the next crazy adventure. That’s Aries — pure energy, a natural leader with an inner compass for thrills. They love movement, competition, and anything that gets their pulse racing. Their aesthetic is Urban Explorer: functionality, confident minimalism, and urban armor for any kind of action.
The perfect gift for Aries is a challenge. Skydiving or a day of go-karting? That works. Because experiences like these energize them and make them feel alive at full throttle.
So we’re not just giving them a thing — we’re giving them fuel for their internal engine. Here’s what you can find from local brands:
A bag from Ucon Acrobatics fits the aesthetic perfectly — practical, minimalist, and ready for any spontaneous outing. And jewelry from AEC Paris emphasizes their strength of character: minimalism with a bold accent, like a sign of inner courage.
The perfect gift for Aries is something that inspires them to keep moving forward, no matter what.
Leo (July 23 – August 22)
Leos are all about the show. Wherever they are — there’s the stage, applause, and golden glow in the air. Their aesthetic is Bold Glamour: sparkle, confidence, designer details, and a touch of drama. And most importantly — Leos need to feel admired.
A gift for a Leo is always a form of recognition. They don’t just accept attention — they feed on it. They’ll appreciate items that emphasize status, uniqueness, and charisma.
This sign won’t appreciate modesty, but they’ll definitely notice the intention in the details. Here’s what we’d pick from local brands if you really want to impress a Leo:
Perfume from French atelier Pierre Guillaume — complex, powerful scents for those who like to be first.
Jewelry from Spanish brand Helena Rohner — bold forms and noble materials. Leo will shine.
Sagittarius (November 22 – December 21)
Sagittarius is the spirit of the road. They're drawn to the unknown: countries, people, ideas, meanings. Their aesthetic is Wanderlust Core: a world map in their mind, comfy clothes in the backpack, and a spark in their eyes. They don’t just love traveling — they live in constant pursuit of the new, whether it’s a route or a worldview.
A gift for Sagittarius is about possibilities: to discover, try, break out of the routine. They’ll appreciate something that becomes a road companion or helps capture travel impressions. Here’s what we’d choose to gift them a piece of freedom and inspiration:
This gift says: "Follow the horizon."
A hiking bag from Makr (Spain) — convenient, minimalist, easy to move with, always within reach — just as it should be for those always on the go.
A thermos from Kinto Europe (Germany) — stylish, durable, minimalist. Warm coffee with a sunset view — an essential part of any journey.
A travel journal from Papier Tigre (France) — for jotting down finds, thoughts, and routes. Sagittarians are not just wanderers but also philosophers.
Gifts for Earth Signs
Taurus (April 20 – May 20)
Think of that friend who always smells like something cozy, has jazz playing from vinyl, and never rushes anywhere. That’s probably a Taurus. Their aesthetic is Soft Minimalism: warm textures, natural materials, calmness, and the feeling that “everything’s in its place.” Tauruses value comfort, beautiful presentation, and tactility. It’s important that a thing isn’t just beautiful, but truly brings pleasure.
A gift for Taurus is an invitation to relax, enjoy the moment, and remember how nice it is to do nothing with the right playlist.
Here are two things from local brands that hit the mark:
A miniature ceramic vase from Danish studio Arhoj — aesthetics, texture, and details — the ideal gift for an aesthetic Taurus.
Aromatic balm from Spanish brand Rowse — organic, lavender-scented, vegan-friendly. Perfect for an evening self-care ritual.
Virgo (August 23 – September 22)
Virgo’s aesthetic is Modern Classic: nothing extra, maximum meaning. Every item is in its place, in a color that doesn’t get old, with functionality that pleases every day. Virgos are perfectionists by nature. They notice every seam, prefer practicality, and love when everything is thought out a step ahead.
Capricorn (December 22 – January 19)
Capricorn’s aesthetic is Old Money: pieces that convey status without logos, stand the test of time, and resist trends. They’re the kind who believe: “less is more.”
Here’s what might suit them:
A gift for Capricorn should say: “I see your scale. And I know you're used to true quality.”
Liffner. Minimalist, luxuriously made bags from Italian leather. Light Scandinavian design + Italian quality.
Klong. Vases, geometric candlesticks, and home accessories — pure forms, functionality, no trends.
Courbet — jewelry made from recycled gold and lab-grown diamonds. Why would a Capricorn like it? Clean lines, transparent ethics, a vintage and eco-conscious approach.
Gifts for Air Signs
Gemini (May 21 – June 20)
Their aesthetic is Eclectic Techno — a mix of ideas, fonts, and browser tabs. Geminis are in constant switch mode — between interests, news, jokes, and projects. They thrive in the info stream and feel right at home. They’re easy to spark, hard to pin down.
Here’s what will delight a Gemini:
A board game or cards for unconventional conversations — engaging and entertaining, especially in a group.
Transformer ring by Yoster — unusual form, architectural design, transformation — like the thought shifts in a Gemini’s head.
Libra (September 23 – October 22)
Libra’s aesthetic is Art Deco meets Romanticism: graceful lines, refined details, a bit of theatricality, and a lot of taste. Libras are the friends who can create an atmosphere and will notice if the gift wrap is off-color. Their world is built on beauty, harmony, and the ability to see the subtle.
Libras value art in everything — from gesture to design. For them, a gift must be not just beautiful, but fascinating. And definitely — with soul and care.
Here’s what might enchant a Libra:
Akua Objects — a Copenhagen-based brand. Here, you’ll find the perfect gift for a romantic Libra.
Tickets to a play, concert, or exhibit — pure aesthetic pleasure and a reason to dress up.
Jewelry from Spanish workshop Apres Ski — inspired by the ‘20s, balanced color and form, lightness, and handcrafted.
Aquarius (January 20 – February 18)
Aquarius’ aesthetic is neofuturism: fluid forms, digital shine, intellectual challenge, and a bit of chaos. These are the ones who see art in neural networks, beauty in unusual angles, and value in ideas more than materials.
Aquarians are dreamers who don’t believe in limits. They’re drawn to the strange, bold, and smart. They choose what stands out, asks questions, and breaks patterns.
How to brighten their journey through life, free from clichés and standards?
Recycled-material jewelry from Completedworks — conscious aesthetics, ironic forms, and wit in the details.
Flowing jewelry from French jeweler Charlotte Chesnais — like a frozen motion line, between design, architecture, and math.
Gifts for Water Signs
Cancer (June 21 – July 22)
Cancer’s aesthetic is nostalgic sentimentalism. They might get emotional over an old postcard and find meaning even in a button if it reminds them of a loved one. Their world is emotions, memory, and warmth. The ideal gift for Cancer holds a story or personal meaning.
Jewelry locket key from Loquet London — a transparent locket you can fill with initials, a miniature heart, a star, or a date.
Medallion from Cameo Italiano — hand-carved, like a grandmother’s pendant passed through generations.
Scorpio (October 23 – November 21)
Their aesthetic is Dark Romanticism: gothic, passion, and mystery. Scorpios hate superficiality — a gift must be deep. They love to decode, imagine, and explore, so surprises with subtext and energy work best.
Scorpio sees through, reads between lines, and is drawn to the unknown. What will intrigue them?
Mystical items: tarot cards, crystals, books on esoterics or deep psychology.
Intimate gifts: luxury lingerie, pheromone perfume.
Dark perfume from Mad et Len.
Jewelry with black diamond from Miarante — simplicity, mystique, and strength not visible to everyone.
Pisces (February 19 – March 20)
Imagine a soul writing poetry in their mind, even if they’ve never held a pen. Pisces always carry a bit of cinema within — arthouse, no subtitles, but with a strong soundtrack. Their aesthetic is subtle, lyrical, far from worldly fuss. These are people who see beauty in a porcelain crack and hear music in silence.
Here’s what may suit them:
Miniature palette from Italian brand A Gallo — as if made for those watercolors painted on Sunday mornings by the window.
Tickets to a live concert, vinyl records, or high-quality headphones — sound to them is more than audio.
Porcelain figurine from Greek workshop The Wandering Workshop — ceramics with soul, like sculpted from a dream.
French perfume from Jardin de France — “rain and irises.” Water, powder, and a touch of melancholy. Pisces will appreciate it without hesitation.
We hope this guide helped clear your doubts and gave you direction when you want to gift something more than just a box with a bow.
Now it’s your turn:
Share with someone who never knows what to gift. Let them have their own starry inspiration map.
Save this guide — it’ll come in handy when you want to delight someone not formally, but truly.
Check back often. There’ll be plenty more curated collections here.
